The Arcadia Blog
Recent Posts
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Jason Markwick
- 6 Oct 2026
In a world where audiences are constantly surrounded by advertising, the most successful campaigns are often the ones that give people something they genuinely want to keep.
Branded merchandise has moved far beyond the traditional pen, mug or T-shirt. Today, businesses are using niche, creative and highly targeted merchandise to bring campaigns to ...
Editors pick
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Jason Markwick
- 6 Oct 2026
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905views
Niche Merchandise Ideas for Memorable Campaigns
In a world where audiences are constantly surrounded by advertising, the most successful campaigns are often the ones that give people something they genuinely want to keep.
Branded merchandise has moved far beyond the traditional pen, mug or T-shirt. Today, businesses are using niche, creative and highly targeted merchandise to bring campaigns to ...
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Jason Markwick
- 25 Aug 2026
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898views
The Psychology Behind Promotional Products: Why Do They Work?
Why do promotional
products work? The answer isn't simply because people like free stuff.Why do promotional products work? Because they turn brand exposure into a physical experience. Unlike digital advertising, which can disappear in seconds, a useful promotional product can remain in someone's home, workplace, car or bag for months or even ...
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Jason Markwick
- 10 Jul 2026
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901views
2026 Branded Merchandise Trends
What 675,000 Buying Decisions Tell UsWhen it comes to choosing branded merchandise that delivers results, there's no substitute for real-world data.
The latest Sourcing City White Paper analysed 675,000 distributor buying decisions, providing a fascinating insight into the products businesses are choosing and the trends shaping the promotional ...
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Jason Markwick
- 11 Jun 2026
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152views
Arcadia Achieves EcoVadis Platinum Rating for the Third Consecutive Year!
We are delighted to announce that Arcadia has once again been awarded the prestigious EcoVadis Platinum Rating, marking our third consecutive year at the highest level of sustainability recognition.
Even more pleasing is the fact that our overall EcoVadis score has increased from 87 to 90, demonstrating our ongoing commitment to improving our ...
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Jason Markwick
- 15 May 2026
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817views
How to Align Your Merchandise With Your Brand Personality
Branded merchandise is no longer just about putting a logo on a product. For major brands, merchandise has become an extension of brand identity, customer experience and company values. The right product can strengthen recognition, deepen loyalty, and create meaningful engagement. The wrong product can feel generic, disconnected and quickly ...